Gen S


Website no longer live. Pending re-launch.

My Role

CEO, Founder, Consultant: Dec. 2009 – Feb. 2013



  • API Healthcare: Worked with API employs to set up social media channels (Facebook, Twitter, LinkedIn, blog), develop starter social media strategy, best practices, employee guidelines, content and engagement ideas, KPIs, manager training.
  • Speechwell: Wrote development specs for online presentation guide, researched and selected development team, reviewed design mock-ups, provide guidance around globalization, web site development, general project management.
  • Cequint: Set up first Facebook page, trained staff (no longer live)
  • How Men Think: The Insider’s Guide (pending re-launch): Developed concept, product name, and branding images. Managed and delivered social media applications (quizzes, polls, forms, news streams), content, campaigns, ads. Developed and managed website, Facebook, Twitter, blogs, editorial calendar, WordPress, CMS and media library.
  • FloraNova Design: Facebook page image redesign, social media training.
  • Bel’Allure Aesthetics: Branding concept, website, blog, social media properties, newsletter templates, etc.